TV: my substance of choice
The fighting stopped only when The Simpsons were on. Constantly competitive, it was nearly impossible for my brother and I to be in the...
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- Feb 2
- 3 min
What if McDonald's did Healthcare?
Here’s your COVID19 shot, would you like fries with that?
- Aug 15, 2022
- 3 min
Healthcare: From Complex to Compelling
Both my parents are academics. Our family dinner conversations oscillated between discussing Kantian ethics and cell polarity. We didn’t...
- Mar 7, 2022
- 3 min
The 3 Must Haves for Your Metaverse Health Strategy
As Metaverse hype transforms into corporate strategy, we’re finally seeing legacy health companies come out to play in the digital...
- Feb 14, 2022
- 2 min
The Future of Entertainment? Healthcare
I was delighted to see that this year’s Super Bowl advertisements included health related ads. While the Rams rushed to victory,...
- Dec 8, 2021
- 3 min
The Three Ways We Experience Healthcare
Navigating healthcare is not for the faint of heart: it can range from tedious to downright devastating, yet we’re witnessing an...
- Nov 16, 2021
- 3 min
The Future of Healthcare? Entertainment
The future of healthcare will be fueled by entertainment. And it won’t even be recognizable as “healthcare”. But rather just a part of...
- Aug 9, 2021
- 3 min
Why Everyone Needs a Doctor in Their Pocket
I have always had a doctor in my pocket. Which Over the Counter (OTC) allergy med is the best if I don’t want to be drowsy? Text Dad. My...
- Jul 22, 2021
- 2 min
Why Gamification Won’t Solve Treatment Adherence
Browsing the App Store for treatment adherence applications, you will find dozens of products. While many boast appealing user interfaces...
- Jan 26, 2021
- 3 min
Social+ Health
Digital health is anti-social. No one likes today’s digital health products and platforms. Digital health doesn’t fit into our digital...
- Oct 23, 2020
- 3 min
Why Your Mental Health App Needs Content.
Digital mental health companies need a content strategy to engage today’s screen-first health seeker.
- Oct 6, 2020
- 3 min
TikTok, It’s Health Retail O’Clock
Walmart’s TikTok play has long been coming. Perhaps not with TikTok specifically in mind, but Walmart knows that to compete with Amazon...
- Jul 14, 2020
- 4 min
Health Entertainment's Prime Time
Beyond informational videos or educational blocks of text, truly competitive digital health and telehealth companies will deliver value thro
- Jun 11, 2020
- 2 min
Making Digital Health Stick
Consumer digital health products have utterly failed to reach the same level of user engagement that we see in social media, gaming and ente
- Feb 25, 2020
- 3 min
WellPlay’s Virus Hunters: Entertainment for Pandemic Prevention
As COVID-19 spreads fear world-wide, the panic stricken public is increasingly wary of information and mis-information f
- Jan 4, 2020
- 2 min
The Coming Convergence of Healthcare and Entertainment
Healthcare is failing.
Consumers are increasingly alienated from big insurers, big pharma and the consolidation of providers.
- Dec 17, 2019
- 2 min
Transforming Audiences Into Fans - Part 1
A Story That Inspires
- Dec 17, 2019
- 2 min
Healthy Fans Part 2
Healthcare Must Be Fan Worthy
- Dec 17, 2019
- 2 min
Fearless Fans
Building a Fandom for Global Health
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