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Narrative Strategy

OUR MISSION

To use Narrative Strategy to transform imagination into reality.

Image by David Monje

What is Narrative Strategy?

 

Narrative Strategy uses storytelling to reach a desired outcome. 

 

At WellPlay, we use narrative strategy to mobilize stakeholders in complex, often-regulated environments. From navigating upcoming legislation, to launching new innovations, narrative strategy aligns cross-functional teams with an actionable strategy that disrupts the status quo.

Further reading on Narrative Strategy:

CRAFTING NARRATIVES FOR

PRODUCTS

Image by Joel Mott

ORGANIZATIONS

Meeting

POLICIES

Image by Deva Darshan

SYSTEMS

Image by Gabriele Stravinskaite

EXPERIENCES

Science Experiment

INNOVATION & DISRUPTION

Ready to flip the script?

Schedule a free 30 minute
discovery call

“Innovation is ... more about creating meaning than it is about creating artifacts.”

Ilkka Tuomi

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